IS2480

This course is an introduction to technology product management. The course content is meant to cover the basics of the roles and responsibilities of a product manager. We will cover the entire innovation lifecycle from idea to product launch. We will dive into the phases in the lifecycle including the invention/innovation phase, through the product discovery, development and delivery phases. We will explore how to effectively conduct product research based on customer feedback and how to develop and implement a product roadmap from researching, planning, building, delivery, refining, to retiring a product.

Fall